Rainforest Foundation UK ‘12 Days of Christmas’ campaign creative

'Artists for the Rainforest' campaign for RFUK – a bid to save the world’s rainforests

20 Nov 2015

1 min read

For the sixth year in a row, the Rainforest Foundation UK (RFUK) is running its ‘12 Days of Christmas’ (#12days) eBay auction. Held from the 12th – 23rd November, the charity is offering a unique chance to bid on exclusive celebrity items, luxury experiences, and limited-edition art while supporting a great cause.

Last year, 999 was asked to help develop creative assets to support this annual auction on the theme of ‘25 artists for 25 years’ to celebrate the charity’s landmark quarter century anniversary. A huge success, it garnered the best results of any previous RFUK eBay campaign.

As a result, we were asked to be a part of it again this year, developing a mix of creative outputs to help promote the #12days campaign and the incredible array of arty auction prizes up for grabs!

We created a series of flyers focusing on the individual artists’ work as well as a main flyer that features all 20 donating artists. Artworks include limited-edition pieces from renowned artists such as Robb Wass, James Marsh and Patrick Hughes. Celebrity donations are from Michael Palin, Lenny Henry, Sir Ralph Fiennes, Sting and Conor Maynard.

999 Design - creative for RFUK - 12 days of Christmas Campaign - Artists for the Rainforest
Flyer for RFUK's 'Artists for the Rainforest' #12days campaign

In addition to this, we also created a series of banners for RFUK to use across their social media sites and eBay auction page. From hand-drawn and signed Christmas cards by Lenny Henry, Michael Palin and Conor Maynard, to an autographed copy of Stephen Fry’s new book, it really is a fantastic opportunity for ethical shoppers searching for gifts that make a difference.

999 Design - creative for RFUK - 12 days of Christmas Campaign

EBay action banner for RFUK 'Artists for the Rainforest' #12days campaign

There’s still a chance for you to bid for these exclusive items by visiting the Rainforest eBay auction page

999 Design - flyer for RFUK - 12 days of Christmas Campaign - Sir Ranulph Fiennes

999 Design - flyer for RFUK - 12 days of Christmas Campaign - Conor Maynard

999 Design - flyer for RFUK - 12 days of Christmas Campaign - Lenny Henry

999 Design - flyer for RFUK - 12 days of Christmas Campaign - Sting

Artists and artworks

Robb Wass – Diamond Leaves – Artist Proof 2/10 – one of a kind coloured screen print

James Marsh – Conserve & Preserve – one of a kind print by artists and illustrator

Saner – Natural Survivor – one of a kind digital print

Trafford Parsons – Zen Godzilla – hand printed silk screen print

Emanuela Di Fillippo – Untitled / Sketch 2015 (Poppy Day)

Lucy McLauchlan – Where Were You Before Now – one of a kind print on Chinese paper

Jennifer Maidment – Wildflower Meadow – original drawing

James Marsh – Heart of the Rainforest

John Gledhill – Ladders – original pencil drawing

Christ Kettle – Bacchanalia 11 – artist's proof of a sold out edition silkscreen/digital print

Patrick Thomas – Shot Heart / Target #05 – one of a kind print

George Hunter – Evening sky over mountain lake

Martin Whatson – Butterfly #2 Rainforest Foundation UK variant

Patrick Hughes – Outdoors 1998 – one of a kind hand-painted multiple with lithography

Latorre Cruz – Icarus – sculpture lamp

Dave White – Baby Elephant – artist's proof limited edition giclee with screens

Celebrity donations

Michael Palin – hand drawn and signed Christmas card

Lenny Henry – hand drawn and signed Christmas card

Stephen Fry – hand drawn and signed Christmas card

Stephen Fry – autographed copy of Stephen Fry’s book: More Fool Me – A Memoir

Conor Maynard – hand drawn and signed Christmas card

Sir Ranulph Fiennes – hand drawn and signed Christmas card

Sting – hand drawn and signed Christmas card

#charityevents #clients #design #marketingcampaigns #merchandise #socialmedia

Written by

Imogen Hempsted, Account Executive

Imogen Hempsted

Account Executive